Mixed martial arts have topped the chart of popularity among youths of next-gen. After basketball and soccer, mixed martial arts have gained decent popularity and driven the major cultural force for martial arts lovers and trainers.
Therefore, if you have been thinking of opening a martial arts studio to teach mixed martial arts, then – the time is now!
The wholesome popularity could be a goldmine to invest and start a studio to spread the knowledge and teachings of mixed martial arts. However, coping with Martial Arts School Management could prove to be a highly overwhelming process for you where some expert tips can pave the way for success and bring the epitome of revenue and fame.
So, without much ado, get started with the guidelines and tips mentioned below. Your much-needed guide for the success of a martial arts studio is here.
- Understand the business model
Opening a martial arts studio involves many technicalities, including member registration, collecting member fees, arranging offline and online classes, seminars & camps, selling gears, performing marketing, and retaining the members for eternity. Now, exclusive management of all these tasks will need a supervisor, which either could be you or a person hired for the same.
However, the completion of these tasks should align with the revenue generated by the studio. Therefore, you need to be thoughtful while deciding the member registration fee and martial arts training fees, and much more.
- Choose the best studio management software
Setting up and managing a mixed martial arts studio demands ample time and patience. However, being an instructor, your time and patience both are luxuries. You cannot let your time be invested in clerical tasks and admin responsibilities when you can invest it in rightly training students and planning for the studio’s growth.
Therefore, once you have done analyzing the business model, get a gym management software solution like OnMat from JIBASoft. The software will provide complete solutions, including studio management, payment collection, attendance tracking, email marketing, belt management, online learning, etc.
A well-built and thoughtful martial arts studio management can prove to be a Swiss army knife for all studio owners.
- Build a team of proficient coaches
As you are focusing on opening a mixed martial arts studio, you will require a good team of proficient coaches on their field. A qualitative team of coaches will represent your studio’s face value, which will bring more members and more revenue.
Apart from you as a prime coach, you can hire a few helping hands to share the classes and teach various forms of martial arts with their gained expertise. But whenever you choose the team, make sure those coaches are well trained in different martial arts techniques and have previous teaching experiences.
- Invest mindfully in license, location, equipment and accessories
After having a team of coaches, the next step forward should be finding a suitable location for your institute, applying for the studio license, and procuring the right accessories and equipment. Moreover, the location that you choose must be accessible from any mode of transport and situated in a bustling market.
A studio is a secluded place with less transport connectivity will decline its value and create disinterest in members, especially female members and students.
Now, once the location is finalized, move to another concern which is grabbing the license. For this, you will have to visit the nearby municipal office and fill forms. Once completes, your application will be acted upon, and your license will reach to you by post.
Moving further, your studio, being a mixed martial arts training school, will require the right types of instruments, pieces of equipment and accessories. Having installed an A-rated and functionally fit equipment and accessories, including boxing gloves, cushy mats, punching bags, and protective gears, will definitely increase the overall value of your studio.
- Tactfully market your business and grab audience
The success of your mixed martial arts studio will depend upon the reach of the target audience to your business. Therefore, you cannot sit hand-in-hand and wait for self-motivated students to reach your doorstep. Rather, you will have to buckle up and start promoting your business to gain maximum reach of lead conversion and bring business.
For that, you may have to explore all conservative and non-conservative modes of marketing throughout the locality you are situated in. Most importantly, you will have to target enthusiasts who are either sports lovers or parents of highly active children to drive their children’s energy in a better direction.
JIBASoft is here to help you get started
For any kind of gym, martial arts studio, or Dojo, management software is the basic need. So, if you have been looking for the same, then let your voice be heard at JIBASoft. Their Martial Arts School Management, OnMat, is par excellence and one of the best studio management software. For any query and technical assistance, drop them an email or give them a call.
